Webinar on managing a large portfolio of trademarks in Russia and abroad

As the trademark portfolio grows, the strategy for managing it becomes fundamentally different. To successfully manage such volumes and achieve their effective organization, you need special skills, streamlined processes, as well as a well-structured system of interaction between lawyers and product teams.

On May 25, 2023, a webinar was held at which experts from Versus.legal discussed their experience in working with a large portfolio of trademarks with invited speakers from Gazprom Neft and Yandex, and shared their experience in supporting such portfolios.

What did you discuss at the webinar?

• Approaches to building an effective and sustainable system for managing a large portfolio of trademarks;
• Practical tools for managing the global trademark portfolio;
• Risk management methods;
• He shared tips on how to avoid mistakes that could have unpleasant financial and reputational consequences;
• We talked about the techniques used by us and leading legal departments.

Invited speakers:

• Vadim Nyunyaev, Trademark Project Manager, Gazprom Neft
• Alexandra Sokolova, Head of the Trademark Group at Yandex

The webinar was held on May 25 at 11:00am Moscow time.